When the female-led, LA-based team set out to start Year of Ours, there were a few things that were non-negotiable: our clothes absolutely needed to be made in the USA; they needed to be made of the highest-quality and smartest fabrics; they needed to pay homage to the bold aesthetic of classic American sportswear we love so much, but give it some major fit and style updates, and the styling needed to feel fresh and effortless to accommodate the no-day-is-the-same lifestyle of the “New American” woman.

Year of Ours I Southern Hippie